Fashion and film combine?for key anniversary
The collection is showcased in a short film directed by Femi Oladigbolu and produced by Disney in collaboration with Balmain. Shot at different locations in South Africa's Western Cape province, the film seamlessly weaves together impressive natural beauty and the striking silhouettes, patterns and colors of the new collection, as it follows a Rousteing-led Balmain Army, composed of 30 models from all across Africa, making its way through stunning landscapes before arriving at a joyous homecoming celebration. The film will be shown during the July 5 "Lion King In Concert" evening at London's Royal Albert Hall, featuring the Chineke! Orchestra conducted by Sarah Hicks. Oladigbolu's film celebrates the power of community and, as Rousteing notes, it also underlines the guiding inspiration behind his designs for The Lion King Collection—an inspiration that he sums up in a short phrase: "by celebrating where we come from, we can clearly see where we are headed''.